When a military family loses a loved one in the line of duty, they’re often left to navigate life with little support. That’s where the Folded Flag Foundation comes in. They help military families after a loss, providing educational and support grants to spouses and children of those killed in action so they can move forward and live their best lives. But despite this incredible mission, they didn’t have a compelling brand story or campaign materials to pay it off. We worked with them to create a brand narrative, refreshed their identity and brand guidelines, created a marketing toolkit, and produced a brand video that ran on national television.
