Seminole Hard Rock "You Know"
We helped put the “rock” back in the Seminole Hard Rock properties. The Hard Rock is a world-famous and iconic brand, but the Seminole Hard Rock properties in Tampa and Hollywood, Florida, needed a hand creating messages that would resonate with a baby boomer audience while staying true to the Hard Rock vibe. The “You Know” campaign was designed to reach the Seminole Hard Rock's target audience of 50 to 60 year olds with a nostalgic appeal to their old-school, classic rock sensibilities. We wanted to let them know that this is the place where they could "rock" like they did back in the day.
We helped put the “rock” back in the Seminole Hard Rock properties. The Hard Rock is a world-famous and iconic brand, but the Seminole Hard Rock properties in Tampa and Hollywood, Florida, needed a hand creating messages that would resonate with a baby boomer audience while staying true to the Hard Rock vibe. The “You Know” campaign was designed to reach the Seminole Hard Rock's target audience of 50 to 60 year olds with a nostalgic appeal to their old-school, classic rock sensibilities. We wanted to let them know that this is the place where they could "rock" like they did back in the day.
